Packaging & Social Media

Natreve is the first plastic and carbon neutral wellness company that makes vegan, whey and keto protein powders. They wanted a fresh approach targeted toward women for their packaging design. Melody chose graphic, colorful patterns and modern typography so that the containers would really stand out on the shelf. For their social campaigns, she used modern, stylish stock illustrations to bring the brand to life and give them a unique position in a semi-saturated market.